Brand Identity

Well, buckle up, because our approach is all about getting to know you and your business inside out! We kick things off with an awesome discovery session where we dive deep into your vision, goals, and all the juicy details that make your brand unique. If you already have a brand purpose, mission, and values, that's like icing on the cake - we can totally incorporate those into the process. And if you don't have them yet, no worries! We'll be there to support you in developing them along the way. Once we have a solid understanding of what makes your brand tick, we'll present you with a project proposal. It's like a treasure map, outlining all the amazing things we'll be doing and what you can expect from us. If it gets a thumbs up from you (fingers crossed it does!), we'll get you onboarded into our super cool client portal. From there, the real magic begins. Our team of design experts will start crafting your creative identity, sprinkling it with the perfect blend of colours, fonts, and visual awesomeness. And guess what? We won't leave you in the dark! We'll be collaborating and communicating with you every step of the way. We want to make sure that when the project is finished, your brand strategy is not just powerful, but also as unique as a unicorn wearing sunglasses. It's all about differentiating your business from the crowd and creating an impact that'll stick in the minds of your audience. So, get ready to embark on this wild branding adventure with us. We can't wait to bring your brand to life in a way that'll make heads turn, hearts skip a beat, and your competitors green with envy. Let's do this!

Our brand identity packages cater to various needs and budgets while maintaining a consistent and effective process. Irrespective of the chosen package, our method remains standardized for optimal results. Typically, our comprehensive brand identity package encompasses several key components:

• Discovery Consultation: This initial phase involves engaging with you to deeply understand your business, its values, goals, and the specific market landscape. This lays the groundwork for a tailored branding strategy.
• Brand Direction Insights: Leveraging the insights gathered during the discovery phase, we provide strategic guidance to shape the direction of your brand identity. This includes defining your brand's personality, target audience, and unique positioning in the market.
• Logo Variations and Brand Assets: We craft a range of logo variations, ensuring versatility and adaptability across different mediums. Alongside the logo, you'll receive essential brand assets, such as colour palettes, typography guidelines, and supporting graphical elements.
• Guidance for Brand Implementation: To ensure consistency and efficacy, we offer guidance on effectively implementing your new branding system across various touchpoints. This empowers you to maintain a cohesive brand identity in all your communications.

Sorry to say this again, but it depends.  We believe in transparent and fair pricing, tailored specifically to your needs. Because let's be real, your project deserves all the love and attention it takes to create something truly extraordinary. So, let's have a chat, get to know your vision, and conjure up a proposal that'll have you jumping for joy.

Ah, the eternal question! Each project is like a box of surprises, bursting with creativity and tailor-made just for you. We like to give each one the time and attention it deserves to ensure that your brand and visual assets are extraordinary. So, while we typically expect our branding projects to take around 4 to 8 weeks to complete, we're all about making you jump with joy and doing the happy dance. And hey, if that means taking a little extra time to perfect every pixel, we're up for it! We know you're excited to see the magic unfold, and we've got your back. Our super-duper client portal will be your trusty sidekick, keeping you in the loop every step of the way. You can access it anytime, anywhere, track our progress, and comment on what we have created so far.

We have extensive experience working with businesses seeking to revitalize their brand presence. Collaborating with an existing brand presents an opportunity to delve deeper into your motivations for rebranding. During our discovery phase, we incorporate specific questions to understand the driving forces behind your decision. This allows us to craft a rebranding strategy that not only revitalizes your brand but also addresses the underlying reasons for change.

Our process involves a thorough assessment of your current brand identity, identifying elements that resonate well and areas that require enhancement. Through strategic interventions, we aim to create a distinctive and impactful brand identity that aligns seamlessly with your vision and objectives.

We believe in the power of comprehensive brand experiences but we also understand that a logo is essential to your business. True brand success goes beyond just a logo and we are passionate about creating brands that leave a lasting impression and connect deeply with your audience. By offering more than just logo-only packages, we can dive deep into understanding your business, your values, and your target market. This holistic approach allows us to craft a visual identity that's not just a logo, but a captivating story that speaks volumes to your audience's hearts. We want to provide you with a complete brand package that captures attention, establishes trust, builds loyalty, and creates a memorable impact. Our goal at BLNK Canvas is to help you stand out in a crowded market and elevate your brand to new heights.